Proof Your SEO Company Stinks.

After David Naylor pointed out a site that had custom file extensions of “.seo” I decided to take a look at how common this obviously terrible practice is, expecting to find the audit trail of one stupid SEO firm. I was wrong. Grossly wrong. Take a look yourself: pages with a “.seo” file extension in google. Over 400,000.

Digg Cliques: Friends, Fans and Succeeding on Digg

The friend and fan features are the most overlooked by Digg users, despite being the most valuable asset on the site. Friend features help you dig through the clutter to find up-coming stories without sifting and searching. The biggest power users on Digg exemplify how having large, strong networks of friends and fans can make all the difference on Digg. The numbers speak for themselves. Make friends and improve your Digg reputation. Here is a break down of multiple friend metrics for the top 100 Digg Users… Friends in the Top 100: How many Top 100 users on Digg have befriended this top user? Total Friends: How many others has this user befriended? Total Fans: How many others have befriended this user? Fan/Friend Ratio: What is the ratio of fans to friends...

The Great Search Engine Hypocrisy

The clearest, most consistent opinion voiced by the major search engines to webmasters is this… Show the bots what you show your users. It is a fairly simple proposition that has been applied to the vast majority of grey and black hat search technologies: cloaking, ip-delivery, doorway pages, and keyword stuffing. Essentially every type of search spam, even link spam tangentially, relates to this premise. So let’s look at the latest incarnations of search engine hypocrisy waged by both Google and Yahoo. 1. The NoFollow Tag. Originally, webmasters were held accountable for each and every outbound link. The industry even developed a name for the unfavorable sites which webmasters should avoid linking: “bad neighborhoods”. While websites were...

How to Build Your Digg Reputation

The Digg community values reputation. Even now, after several upgrades and algorithmic changes, it is clear that individuals who use Digg the most (and use all of it’s features, not just voting) are able to get stories to the front page faster, easier, and more consistently than your average Digger. So, how exactly do you build your Digg reputation so that 50% of your stories hit the front page like a user such as DigitalGopher or MrBabyMan? Here are some tips to help you get started. Find, Make and Be Good to Friends: There is no substitute for having good relationships on Digg. By finding like-minded people, befriending them, and digging and commenting on the stories they add which you like, you increase both your participation on Digg, and the likelihood...

Carbon Neutral Hosting

I know this is something that I and a lot of folks in the web community care about. There are still only a handful of hosting companies that have gone carbon neutral. It is something that we are working towards and, as large-scale buyers of web hosting, it is an easy way to make sure that your site is green… List of Carbon Neutral Hosts