Firefox Keywords – Another Reason SEO matters

Type a keyword into the url bar of Firefox and watch as it magically takes you to a web page about that word. Where does it find this page? The first listing in Google. SEO matters. No tags for this post.

Digg Search Slowest Among Top Sites

I know many of us have felt the drag of a Digg search, but their is verifiable evidence that Digg is one of the slowest among the web2.0 and search giants. According to GrapPERF2.1, one of the leading resources on the web for tracking top site performance including response time, up-time, etc. is currently ranking DIGG search as one of the lowest speed quality averaging 5.1 seconds to complete a search. This is fairly average for the frequented page on Digg whose worst performance in the last 50 hours was nearly a 20 second average wait time. Leading the list is Technorati-Mobile, whose averages are fractions of a second and the venerable Google 1-word search which remains the fastest response time for a search function. If Digg is going to compete in the...

Linkbait and Switch

Linkbait: Content developed for the purpose of attracting a large number of inbound links for SEO purposes. Bait & Switch: (from wikipedia) a form of fraud in which the fraudster lures in customers by advertising a good at an unprofitably low price, then reveals to potential customers that the advertised good is not available but that a substitute good is. One of the most common questions asked of SEO’s is how to get lots of high quality, 1-way inbound links without paying for them. This used to be a nightmare for search engine optimizers, as it ruled out probably the vast majority of link-acquiring methods (reciprocals, 3-ways, directories, text link advertisements, etc.) There is, however, a very effective method which is employed quite frequently to...

Google: A Spammer’s Best Friend

I rarely discuss email spam on this blog. It is off-topic and already too often confused with search engine spam. Nevertheless, as an avid Google user (they pay my bills, I pay theirs), I believe that their search technologies wrongfully empower email spammers in ways that are easily circumvented. I have listed below how Google is a spammer’s best friend. (1) Masking Spammer’s URLs Google’s URL redirection method allows for spammers to easily mask their urls to appear as if they are from Google. For example, the url below appears to be hosted on Google, although it redirects back to TheGoogleCache http://www.google.com/%75%72%6C?q=%68%74%74%70://%74%68%65%67%6F%6F%67%6C%65%63%61%63%68%65.%63%6F%6D Spammers are already using this to mask...

Google Responsible for Own Server Clog

As has been the case for over a year now, Google has a severe issue with duplicate caching. Google has yet to fully understand that www.domainname.com is identical to domainname.com and will readily index both. Google will also index a /index.html and a / version of the same page. And, if the web.domainname.com subdomain is available, it will cache it as well. I personally have cleaned up sites with 3-6x caches of each page in google, resulting in 100,000+ duplicates being cached. If Google would fix this one problem, it would clear up a huge amount of space. No tags for this post.